Is a Single-CRM “The Holy Grail” and Answer to Propel Nonprofit Fundraising Effort Forward?

After completing a survey of internal people and stakeholders, I realized that we need a centralized database that would unify online and offline. We need all our data in one place. The current crop of tools, which are entirely browser-based and mobile-responsive, didn’t exist when we implemented our previous donor database. In order to survive the upcoming competitive environment, we needed to get modern. Also, we wanted to make the reach further, work better with less, have systems that are more seamless, and allow our colleagues to capitalize on the infrastructure we provide, so they can stand on our shoulders.